Monday, May 3, 2010

SMS is a powerful personal communication channel

Innovation in SMS

The SMS format of communication seems so simple that one may wonder if it offers any scope for innovation. When I pose this as a question to John McDonough, CEO and Founder, Shorthand Mobile, US (www.shorthandmobile.in), his response is immediate. “There is plenty of room for innovation!” avers McDonough, during an early morning interaction with eWorld in Nageswara Rao park.

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